Wednesday, October 13, 2010

More Peer Reviews

This week, my blog post will focus on my evaluation of two of my fellow classmates' blogs.  Since we are still talking about unobtrusive research in class, I paid particular attention to their posts from last week on that topic while looking at their blogs.

First, I looked at Mallory's blog on Sports Public Relations, but more specifically on professional hockey.  Though the topic of sports does not always thrill me, I can tell Mallory is very knowledgeable about sports, hockey and public relations so her blogs made for very interesting reading.  She also has brought her experience working for professional hockey into the blog which is impressive and caught my interest immediately.  Her blogs are always very detailed and thorough.  She explains the concept she will be talking about, goes on to a case where the concept is applied to professional hockey and then concludes by relating the concept and situation back to our course textbook or the field of public relations.  This was interesting to read especially in her post about unobtrusive research because we are learning about the different ways unobtrusive methods can be applied in class and it is interesting to see how these methods are applied to different fields, especially sports.  I feel I could learn a lot from continuing to read her blog.

Next, I read Alyssa's blog on public relations for fast food restaurants.  This caught my attention immediately because I can certainly learn for this blog by paying attention to issues Alyssa covers in her posts.  Her posts are very conversational, personal and opinionated, which makes them fun to read.  Her posts are also extremely packed with detail.  This is especially true in her post on unobtrusive research.  Instead of writing about unobtrusive research in general, she went into detail about content analysis, a method of unobtrusive research that can be helpful in the fast food industry.  This was extremely educational and interesting.  I am sure with the fast food industry and their link to America's problem with obesity, Alyssa will have a lot more to write about so I will be paying attention to her blog in the future. 

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